Public affairs for data centers & neoclouds
We bring presidential-level campaign polling, modeling, and paid media to data center siting and community outreach. You get the data to pick the right site, and the message to earn and maintain local support.
For data center developers, neoclouds, and hyperscalers siting in contested communities.
The problem
Opposing residents often form coalitions before a company ever files a single document.
Local elected officials weigh your schedule against their voters.
Many teams first see it at the first public hearing, when the options are few.
Voice gap analysis
A few residents write to the board. Most do not. We model who is likely to contact officials, then compare that group with the whole community. The difference is the voice gap.
How we close it: two moves
Tested messaging and targeted media move persuadable, neutral residents into support.
New and existing supporters are activated to make positive contact with their local officials, with a clear ask and a reminder before the vote, in their own words.
Services
Each stage answers a different question. The same research, models, and message discipline carry through all four.
Evaluate candidate sites for community risk the same way you weigh power, fiber, and land.
Establish what residents believe, and which messages move them, before you go public.
Deliver the tested message to the right households, at scale.
Sustain the community relationship once the site is energized.
Approach
We give your team the research, the message, and the media plan. Your people speak. Our work makes them ready.
We measure sentiment first. Every message and every media dollar follows the data.
We work at the level of one municipality, one cable zone, one set of households.
Your mayor and council should not have to carry your message. We give them the facts about their own residents, and we put local voices in front.
Your company keeps its voice in the community. We work in support.
Background
James Kyrkanides spent a decade winning races at the highest level of American politics. He has run campaigns and communications for a U.S. Senate Majority Leader, U.S. Senators, Congressmen, and U.S. Ambassadors. He now brings that same battle-tested machine to your investment in a single county or city.
In media booked and placed in-house across cable, broadcast, radio, and digital for congressional and Senate campaigns.
Of polls fielded and stories placed in local and national media, across numerous congressional and Senate campaigns.
Views on Saving American Energy, an 8-part documentary series created to counter the villainization of the oil and gas industry. James Kyrkanides was executive producer.
In Community Project Funding secured for local communities, across four House Appropriations cycles.
FAQ
No. We are an analytical public affairs firm. We give your team the research, the message, and the media to make the case. Your people and your counsel handle any lobbying or formal representation.
Yes. Our work is data and persuasion, not partisanship. We build the coalition the community actually has, left, right, or neither, and we tailor the message to it.
A Site Risk Read takes days. A full pre-filing and approval program scales to the hearing calendar; we have gone from kickoff to live media in weeks.
It depends on the jurisdiction and the stage. Most engagements run as a monthly retainer; a single-site assessment can be a fixed project fee. We scope and price the work before you commit.
Contact
Begin with a confidential Site Risk Read. Tell us about the project, and we reply with how we would approach it. Founding-client terms, and you work directly with the founder.
Toolkit
What do residents think, and which message moves them?
What are people saying, and where is it heading?
Which sites and neighborhoods carry the most risk?
How many residents can switch, and who are they?
Who will contact the board, and does it match opinion?
Who funds and coordinates the opposition, and is it local?
Is the plan working, and what should change?
How do we reach residents on the platforms they use?
How do we reach households in one jurisdiction only?
How do we reach the homes in one local cable zone?
How do we shape local coverage, and blunt the opposition's?
What do officials need to see about their own residents?
How do we help supporters contact officials before the vote?
How do we reach residents who skip local news online?